The platform
What every business on Cimplify gets regardless of vertical: offline-first POS, payments with mobile money, the Reesa AI assistant, an AI website builder, WhatsApp/SMS/email messaging, finance and reports, team roles, and developer APIs.
Everything on this page comes with Cimplify for every business — the pharmacy, the restaurant, the salon, and the distributor all get it. Vertical flyers should pull two or three of these alongside the vertical-specific features; the price story and the offline story belong on almost every flyer.
The deal
No monthly subscription. Cimplify charges 3% per transaction — you only pay when you sell. Setting up, adding staff, listing products: all free. The heavy AI features (like the website builder) draw from a prepaid credit balance you top up yourself — with spending caps you can set per business, per staff member, hard or soft. Never a surprise bill.
Selling
Point of sale that works offline
A full POS — cart, receipts, cash drawer — that keeps selling with no internet and syncs when the connection returns. Runs on the devices the shop already has, with dedicated Tap terminals when you want them. Tills and screens find each other and stay in sync on their own — no router, no cables, no IT person. At checkout it suggests smart add-ons and captures the customer's details in a tap, so every sale can build the customer book.
One catalogue, every channel
Products, services, menus, and bookings live in one catalogue that powers the POS, the online store, invoices, and quotes. One order can mix all of them — a stay, a meal, and a product in one basket.
Payments the way customers pay
Cards, bank transfer, and mobile money at checkout, with next-day settlement to the merchant's account and a payout schedule you choose. Shareable payment links and hosted payment pages collect money without a website. An order can be paid in parts — a deposit now by mobile money, the balance later in cash — with the amount still owed always visible.
Digital products, delivered by themselves
Ebooks, courses, software, tickets, access passes — license keys and downloads are generated and delivered the moment payment lands, with usage tracked.
Sell in any currency
Price and sell in multiple currencies with live exchange rates — quote a foreign customer in their money without a spreadsheet on the side.
Money
Takings, till, and settlement
Daily takings across cash and digital, till open/close with cash counts per cashier, and settlement tracking — what the processor owes and when it lands.
Finance that keeps itself
Revenue, expenses, profit-and-loss and business reports generated from real activity, on proper double-entry books under the hood. Log expenses by photographing receipts — the details are extracted automatically.
Taxes worked out per region
VAT and levies calculated correctly for where you sell — with Ghana and Nigeria supported out of the box, not bolted on.
Store credit and refunds
Returns resolve as refunds, replacements, or store credit on the customer's balance.
AI, everywhere in the product
Reesa — the assistant that does the work
Reesa is an AI assistant inside the dashboard that acts, not just answers: create an order, restock an item, record wastage, adjust a price, counter a buyer's offer on a quote, look up a customer, handle a return — by asking in plain language. It works across the whole business, from the catalogue to the books.
It learns your business — and forgets on command
The AI remembers what it learns about your business over time (preferences, facts, how you resolved things), and you can review everything it knows and make it forget any of it, one item or all at once.
A website, generated — or brought with you
Describe the business and the AI website builder produces a real online store or site connected to the live catalogue — or import the website you already have and keep editing it visually, with version history and one-click publishing. Visitor analytics are built in: traffic, top pages, where visitors came from (down to the campaign), devices and countries, who's online right now, and conversion.
Your brand, everywhere
A brand kit — logo, colours, fonts, and a voice (professional, warm, casual, playful) — applied automatically to every receipt, email, invoice, and hosted page. Your messages sound like you, not like software.
An AI that answers customers — and closes the sale
In the support inbox, the AI reads incoming customer messages and drafts the reply for you, with a confidence score — send it, edit it, or dismiss it. It can go further and complete the sale right inside the chat: find the product, build the cart, take the customer through checkout to payment. You see exactly what it did, step by step, and how much of your inbox it resolved on its own.
Ready for the agent economy
Cimplify businesses are discoverable and transactable by AI agents: a customer's AI assistant can find the business and, with the customer's consent, buy from it. Merchants are ready for how shopping is starting to happen.
Customers & messaging
One customer record
Purchase history, preferences, and balances — across POS, online, and bookings — with lifetime value, average order, and a churn-risk score on every profile, so you see who's drifting away before they're gone. Customers sign in without passwords (one-time codes and passkeys) and can see their own orders.
Segments that maintain themselves
Group customers by rules, not by hand: high-value, lapsed, new, repeat, at-risk — with live member counts, automatic re-evaluation, and actions that fire when someone enters or leaves a segment. Attach segment-only discounts and prices.
Loyalty built in
A points program with tiers and perks, earned automatically at checkout — for any kind of business, not just shops.
Promotions that behave
Discount codes, automatic discounts, and scheduled sales events, with rules for who gets them and caps on how much they apply — consistent across POS and online.
Messages that send themselves
Order confirmations, booking reminders, payment receipts, invoice reminders that escalate in tone (friendly, then firm, then final) — delivered automatically using editable branded templates, with WhatsApp as a first-class channel (Meta-approved templates, rich buttons). Your own team's alerts route by role — in-app, email, SMS, or WhatsApp — with an escalation ladder so nothing urgent sits unseen.
A helpdesk built in
One shared inbox for WhatsApp, Instagram, Facebook Messenger, and Telegram — with threads, assignment, priorities, and reply-time tracking. A knowledge base holds your help articles, published to your website and used by the AI when it answers — and it even suggests which articles to write next, based on what customers actually keep asking.
Running the operation
Team roles and permissions
Staff accounts with granular permissions — the cashier sees the till, the manager sees the reports. Every sensitive action is permission-gated and audited.
Multi-location
Branches with their own stock, staff, and takings, reported separately and together.
Speaks your language
The product renames itself to fit the business: guests and reservations for a restaurant, clients and appointments for a salon, patients for a clinic, tenants for property — and it's editable.
Turn on only what you need
Features switch on and off per business — a barbershop never sees kitchen screens; a chop bar never sees price lists. Presets for retail, restaurant, services, and manufacturing set it up in one tap.
Bring your data in
Import products, services (with recipes and variants), categories, locations, and your team from CSV — with templates per business type, validation, and error reports.
Analytics
Sales dashboards with trends, busy hours, top sellers, and channel mix — filtered by location and date. Ready-made reports for sales, inventory, and customers, exportable to CSV, PDF, or Excel, and schedulable so they arrive on their own.
For developers
REST APIs with keys and webhooks, OAuth, sandbox environments, and a storefront SDK — build custom storefronts and integrations on the same platform. Every API key has its own activity log (every request, allowed or denied, from where), and revoking a key requires a passkey.
Flyer hooks
- No monthly fee. 3% per transaction. You only pay when you sell.
- The internet can go; your business keeps running. Everything syncs when it's back.
- Cards, transfer, and mobile money — settled to your account next day.
- Tell Reesa "restock sugar and print me today's takings" — and it's done.
- Your customers hear from you automatically — WhatsApp, SMS, email — without you typing.
- A real website for your business, generated by AI, always in sync with your shop.
Not yet
Do not claim these in marketing material: business loans, capital advances or card issuing, payroll and time tracking, workflow automations (connect-to-Slack/Gmail style), build-your-own configurable AI agents, push notifications to customers, custom domains for generated websites, an accounting-package export.
Industry & B2B
What Cimplify does for wholesalers, distributors, manufacturers, and any business selling to other businesses: buyer-specific price lists, quotes and negotiation, payment terms and credit, order approvals, costing.
Changelog
What shipped on Cimplify, newest first, one page per month. The feed marketing automation should watch: each entry names the feature, who it's for, and the benefit in one line.